Patrick Healy

What is Stryder?

The questions you're probably already asking.

What is Stryder?
Stryder sends you a text every morning with a brief: what changed in your business, what it means, and what to do about it. You can reply to go deeper on anything. It builds a living strategy artifact for your business that evolves as your data changes. No app. No dashboard. Just texts.
What is a 'strategic clarity engine'?
It means Stryder reads your data, monitors your competitors, and synthesizes it into clear, actionable intelligence. The 'engine' part means it runs continuously: new data comes in every night, your brief updates every morning, your strategy artifact evolves over time. The 'clarity' part means it doesn't just show you data. It tells you what matters, why, and what to do about it.
Why SMS? Why not a web app?
You already have too many tabs open. You don't need another dashboard. You check your texts every morning, before email, before Slack. That's a 98% open rate without you having to build a new habit. So Stryder arrives there, same thread as your team, your family, your suppliers. No app to download, no login to remember, no dashboard to navigate.
How is this different from ChatGPT?
Three ways. First, Stryder has your data: Shopify revenue, Klaviyo metrics, competitor pricing, ad performance. ChatGPT doesn't. Second, Stryder remembers: your strategy artifact, your past decisions, your evolving priorities. ChatGPT starts fresh every conversation. Third, Stryder is proactive: it tells you what changed overnight before you ask. ChatGPT only answers questions you already know to ask. And one more: Stryder grades its own advice. Every measurable recommendation gets stored as a prediction and checked against your actual data two weeks later. Your next brief opens with the result.
How is this different from hiring a strategy consultant?
A consultant charges $5K to $20K per project, interviews you for a week, delivers a deck, and leaves. The deck is stale within a month. Stryder costs $79 to $249/mo, delivers daily, adapts as your data changes, and never leaves. Consultants are useful for big structural decisions. Stryder handles the daily and weekly decisions that compound into your business trajectory.
How does Stryder get my data?
Email forwarding. You already get daily or weekly report emails from Shopify, Klaviyo, GA4, Stripe, Meta Ads, etc. Forward them to your Stryder inbox once during setup. After that, data flows automatically. No API keys, no OAuth logins, no technical setup. If you get an email report from a tool, Stryder can read it.
What does a daily brief look like?
A branded MMS data card showing your key metric and trend line, followed by four to five SMS texts. Text 1 is the lead: the single most important signal, translated to dollars. Text 2 is the depth: why it matters, or a connected secondary insight. Text 3 is the numbers: quick-scan supporting metrics. Text 4 is a question: a strategic fork with two options you can reply to by number. Text 5 closes the loop after you reply. Every insight is grounded in your actual numbers, your strategy, and your competitive landscape.
What is a 'strategy artifact'?
A living document that Stryder maintains for your business. It includes your current positioning, pricing approach, product priorities, brand story, and competitive landscape. Unlike a strategy deck that goes stale, the artifact updates as your data changes and you make decisions. Text 'send me my positioning' and get your current strategy back instantly.
What is the 'learning loop'?
Stryder tracks what you act on, what you ignore, and what works. Over time, your briefs get more relevant (less noise about things you don't care about), your recommendations get more specific (tailored to your actual behavior patterns), and your strategy artifact gets sharper. The product earns its keep by getting better every day.
Who is Stryder for?
You, if you're a solo founder building a product business. DTC, SaaS, or creator at launch. You're generating revenue or close to it. You're making strategic decisions alone, and you don't have a CMO, strategist, or board to help you prioritize. Stryder is the advisor in your texts.
How much does it cost?
Three tiers: Starter ($79/mo, 30 conversations included), Growth ($149/mo, 100 conversations), Pro ($249/mo, 250 conversations). Every tier gets every integration. Depth is the dial, not access. Above the floor, you buy a Conversation Pack at $20 for 25 more conversations. Stryder never throttles. Start with a 7-day free trial. Card on file; you're not charged until the trial ends, and you can cancel anytime before then.

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